Please read this Privacy Policy carefully
Privacy Policy
Last updated: [●] 2026 | Version: 2.0
1. Introduction
Fairline Holdco Limited respects your privacy and is committed to protecting your personal data. This Privacy Policy explains who is responsible for the personal information we collect about you, what we collect, how and why we use it, who we may share it with, how long we keep it, whether it leaves the UK, and the rights and choices you have in relation to it.
In this Privacy Policy, “we”, “us” or “our” means Fairline Holdco Limited, a company registered in England and Wales (company number 16339730) with its registered office at Nene Valley Business Park, Oundle, Peterborough, Northamptonshire, PE8 4HN. “You” or “your” means any person whose personal information we process as described in this Policy, including visitors to our Website, customers and potential customers, suppliers and dealers (and their employees or contractors), attendees at boat shows and events, and job applicants. “Website” means www.fairline.com and its sub-domains, unless expressly excluded by their own terms. “Products” means yachts and related products, merchandise and services offered by us or through our authorised dealer network.
2. Scope of this Policy
This Policy applies to personal information processed by Fairline Holdco Limited in connection with the Website, enquiries about our Products, our warranty and after-sales services, our supplier and dealer relationships, our events and marketing activity, and speculative job applications.
It does not apply to third-party websites accessible from our Website (including dealer websites), which have their own privacy notices, and it does not apply where an authorised dealer, distributor or stockist processes your personal information for its own purposes — in those circumstances the dealer is the data controller and its own privacy notice applies. This Policy supplements, and does not override, any other privacy or fair-processing notice we provide when collecting personal information for a specific purpose.
Our Website is not intended for children and we do not knowingly collect personal information relating to anyone under 18.
3. Who is responsible, and how to contact us
We are the data controller of personal information processed as described in this Policy, for the purposes of the UK General Data Protection Regulation and the Data Protection Act 2018 (together, “UK Data Protection Law”) and, where applicable to individuals in the European Economic Area, the EU General Data Protection Regulation (“EU GDPR”).
For privacy questions or to exercise any of your rights, contact our Data Protection Manager:
- Email: [email protected]
- Post: Data Protection Manager, Fairline Holdco Limited, Nene Valley Business Park, Oundle, Peterborough, Northamptonshire, PE8 4HN, United Kingdom
We are not established in the European Union. We have appointed a representative under Article 27 of the EU GDPR as our point of contact for individuals in the EEA and for EEA supervisory authorities in relation to processing subject to the EU GDPR. Our EU representative is [●] of [●], and can be contacted at [●]. Contacting our representative does not affect your right to contact us directly using the details above.
[NOTE FOR DSF — Fairline has no EU-incorporated group company, so an external Article 27 representative needs to be appointed before this policy is published, and a letter of appointment put in place. Please advise on provider and cost, then complete the placeholders above and delete this note. If the view is taken that Article 27 does not bite, delete this paragraph in full.]
You have the right to complain at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority (www.ico.org.uk), or, if you are in the EEA, to the supervisory authority of your country of residence. We would welcome the chance to address your concerns first, so please contact us in the first instance.
4. The personal information we collect
We collect and process the following categories of personal information:
- Identity and contact data — name, title, company and role (for supplier/dealer contacts), email address, telephone number and postal address.
- Enquiry and transaction data — details of your enquiries, quotes and proposals, purchases, ownership and warranty records, and after-sales history.
- Product usage data — information relating to your use of our Products, to the extent it identifies you.
- Marketing and preference data — your marketing preferences and consent records, and your responses to our communications.
- Technical data — IP address, browser type and version, time-zone setting, browser plug-ins, operating system and platform, and device identifiers.
- Usage data — how you use our Website, including the site you arrived from and went to, pages viewed, products viewed or searched for, response times, download errors, visit duration and page interactions.
- Supplier and dealer data — contact details, quotation and tender information, and (for suppliers) creditworthiness information.
- Recruitment data — information contained in speculative job applications, such as your CV and covering correspondence.
We do not seek to collect special categories of personal data (such as details of race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade-union membership, health, or genetic or biometric data), nor information about criminal convictions and offences. Please do not send us such information unless we specifically request it.
5. How we collect your personal information
- Directly from you — when you communicate with us (by phone, email, post, web form or otherwise), complete a form on our Website (such as the Contact Us enquiry form), request a brochure, buy a Product from us, use our warranty and after-sales services, participate in a supplier quotation or tender, attend a boat show or event, interact with our social-media pages, or submit a speculative job application.
- From our dealer network — where a Fairline dealer or distributor refers your enquiry to us, or passes us your details with your knowledge in connection with a sale, warranty matter or event.
- Automatically — as you interact with our Website, we collect technical and usage data using cookies, server logs and similar technologies. See our Cookie Policy for details and for how to manage your preferences.
- From third parties — such as credit reference agencies (in respect of suppliers), analytics providers, and publicly available sources.
6. How and why we use your personal information
We will only use your personal information where the law allows us to. The table below sets out the purposes for which we process your personal information, and the lawful bases we rely on. More than one lawful basis may apply to a given purpose.
| Purpose | Data categories | Lawful basis |
| Responding to and managing enquiries submitted via the Website, by phone or email, or at boat shows and events | Identity and contact; enquiry | Legitimate interests (managing enquiries about our Products); steps taken at your request prior to entering into a contract |
| Providing quotes and proposals, and connecting you with an authorised dealer at your request | Identity and contact; enquiry and transaction | Steps taken at your request prior to entering into a contract; legitimate interests (operating our dealer-led sales model) |
| Performing our contracts with you and providing warranty and after-sales services | Identity and contact; transaction; product usage | Performance of a contract; legitimate interests (providing after-sales support) |
| Supplier onboarding, quotations and tenders, and credit-checking suppliers and prospective suppliers | Supplier and dealer; identity and contact | Legitimate interests (due diligence and sound supplier management); steps prior to entering into a contract |
| Sending you direct marketing about our Products, events and news (see section 7) | Identity and contact; marketing and preference | Consent; or legitimate interests (marketing to existing customers), where the “soft opt-in” exception under the Privacy and Electronic Communications Regulations 2003 permits the communication; always with the right to opt out |
| Market research and product development, including seeking feedback and analysing market trends | Identity and contact; transaction; usage | Legitimate interests (understanding our market and improving our Products) |
| Administering, securing and improving our Website, and analytics | Technical; usage | Legitimate interests (running our Website securely and effectively); consent, in respect of non-essential cookies |
| Assessing speculative job applications | Recruitment; identity and contact | Legitimate interests (recruiting suitable candidates); steps prior to entering into a contract |
| Complying with legal and regulatory obligations, and preventing and detecting fraud, financial crime and money laundering | All categories, as relevant | Legal obligation; legitimate interests (protecting our business and complying with law) |
| In connection with an actual or proposed sale, purchase, financing or reorganisation of our business or assets | All categories, as relevant | Legitimate interests (executing corporate transactions) |
| Establishing, exercising or defending legal claims | All categories, as relevant | Legitimate interests (protecting our legal position); legal claims |
Where we rely on legitimate interests, we have balanced those interests against your rights and freedoms and concluded that our processing does not override them. You can request further information about a balancing assessment by contacting us. If you do not provide personal information that we need in order to perform a contract with you, or that we are required to collect by law, we may be unable to provide the relevant Products or services, and we will tell you if that is the case.
We do not make decisions about you based solely on automated processing which produce legal or similarly significant effects.
7. Direct marketing
We may send you marketing communications about our Products, events and news where you have consented to receive them, or where you are an existing customer and the communication relates to similar products and services (the “soft opt-in”). We will not sell your personal information to third parties, and we will not share your personal information with third parties for their own marketing purposes without your consent.
You can opt out of marketing at any time, free of charge, by clicking the unsubscribe link in any marketing email, or by contacting [email protected]. Opting out of marketing will not affect communications we send you for other purposes, such as service or warranty messages.
8. Who we may share your personal information with
We may share your personal information with:
- Our authorised dealers, distributors and stockists where you ask to be contacted by one of them, or where necessary to fulfil your enquiry, purchase, warranty claim or after-sales request. Where you submit an enquiry through our Website and select a dealer, we pass your details to that dealer and also retain a copy in our own customer relationship management system, so that we can respond to you, oversee how enquiries are handled across our network, and contact you where you have agreed to hear from us. When a dealer processes your personal information for its own purposes, it does so as an independent controller under its own privacy notice, and you should direct any concerns about its handling of your information to the dealer directly.
- Service providers and sub-contractors who support the operation of our business and Website, including IT and hosting providers, website analytics providers, email and marketing platforms, logistics and delivery providers, customer-service providers and event organisers. These providers act on our instructions under contracts that require them to protect your personal information.
- Credit reference agencies, in respect of suppliers and prospective suppliers.
- Professional advisers, including lawyers, accountants, auditors, insurers and bankers, where necessary for them to advise us.
- Prospective buyers, sellers, investors or funders and their advisers, in connection with an actual or proposed sale, purchase, financing or reorganisation of our business or assets, subject to appropriate confidentiality protections. If our business or substantially all of its assets are acquired, personal information held by us will be one of the transferred assets.
- Law enforcement, regulators, courts and other authorities, where we are under a duty to disclose your personal information to comply with a legal obligation, court order or regulatory instruction, or where disclosure is necessary to enforce our agreements or to protect the rights, property or safety of Fairline, our customers, employees or others.
We require all third parties to whom we transfer your personal information to respect its security and to treat it in accordance with the law. We do not permit the service providers who process personal information on our instructions to use it for their own purposes. Some third parties whose technologies are used on the Website — in particular analytics and advertising providers — act as controllers in their own right and may use information collected through those technologies for their own purposes, as described in our Cookie Policy and their own privacy notices. Those technologies are deployed only where you have given your consent.
9. International transfers
We process personal information both within and outside the United Kingdom. Your personal information may be transferred to service providers, and to members of our authorised dealer and distributor network, located in the EEA, the United States and other territories in which our dealer network operates, including the Middle East and the Asia-Pacific region.
Whenever we transfer your personal information outside the UK (or, where EU GDPR applies, outside the EEA), we ensure a similar degree of protection by using at least one of the following safeguards:
- transferring to countries that have been deemed to provide an adequate level of protection by the UK government (or, as applicable, the European Commission); or
- putting in place an approved data-transfer mechanism — for UK transfers, the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses; for EEA transfers, the EU Standard Contractual Clauses — together with any supplementary measures and transfer risk assessment required.
Please contact [email protected] if you would like further information about the specific mechanism used for a particular transfer.
10. How we keep your personal information secure
We have put in place appropriate technical and organisational measures to prevent your personal information from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed, including access controls, encryption in transit, and staff confidentiality obligations. We limit access to your personal information to those employees, agents, contractors and other third parties who have a business need to know, and who are subject to a duty of confidentiality.
We have procedures in place to deal with any suspected personal-data breach, and we will notify you and the applicable regulator of a breach where we are legally required to do so.
11. How long we keep your personal information
We keep personal information only for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting or reporting requirements, and resolving disputes. In determining retention periods we consider the amount, nature and sensitivity of the information, the potential risk of harm from unauthorised use or disclosure, the purposes of processing and whether those purposes can be achieved by other means, and applicable legal requirements.
As a general rule we retain personal information for up to 7 years from the end of our relationship with you, reflecting limitation periods for legal claims and our accounting obligations. Shorter periods apply to some categories — speculative job applications are retained for 6 months from receipt, and enquiries that do not result in a purchase are retained for 24 months from your last contact with us — and longer periods may apply where records relate to the ownership and warranty history of a yacht, or where we need to preserve information for actual or reasonably anticipated legal proceedings. When personal information is no longer required, we securely delete or anonymise it.
12. Your rights
You have the following rights in relation to your personal information under UK Data Protection Law and, where applicable, EU GDPR. These rights apply in certain circumstances and are subject to certain exemptions.
| Right | What it means |
| Access | You can request a copy of the personal information we hold about you, together with information about how we use it. |
| Rectification | You can ask us to correct personal information that is inaccurate, or to complete information that is incomplete. |
| Erasure | You can ask us to delete your personal information in certain circumstances — for example, where it is no longer necessary for the purposes it was collected for, where you withdraw consent and no other lawful basis applies, where you have successfully objected to processing, where it has been processed unlawfully, or where erasure is required by law. |
| Restriction | You can ask us to suspend the use of your personal information in certain circumstances — for example, while we verify its accuracy following a challenge by you, where processing is unlawful but you prefer restriction to erasure, where you need it preserved for legal claims, or while we consider an objection you have raised. |
| Data portability | You can ask to receive personal information you provided to us in a structured, commonly used, machine-readable format, and to have it transmitted to another organisation where technically feasible. This applies where processing is based on your consent or on a contract with you, and is carried out by automated means. |
| Objection | You can object to processing based on our legitimate interests (including profiling) on grounds relating to your particular situation. You can object at any time, and without giving reasons, to processing for direct marketing, and we will stop. |
| Automated decision-making | You have the right not to be subject to a decision based solely on automated processing that produces legal or similarly significant effects. As noted above, we do not carry out such decision-making. |
| Withdraw consent | Where we rely on your consent, you can withdraw it at any time. This does not affect the lawfulness of processing carried out before withdrawal. |
| Complain | You can complain to the ICO (www.ico.org.uk) or, if you are in the EEA, to your local supervisory authority. |
To exercise any of these rights, contact [email protected] or write to the Data Protection Manager at the address in section 3. You will not normally have to pay a fee, although we may charge a reasonable fee, or refuse to act, if a request is manifestly unfounded or excessive. We may need to request specific information from you to confirm your identity and to locate the information concerned. We respond to all legitimate requests within one calendar month; if a request is complex or you have made several requests, we may extend this by up to two further months, and we will tell you if so.
13. Third-party links
The Website may include links to third-party websites, plug-ins and applications, including dealer websites. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third parties and are not responsible for their privacy practices. When you leave our Website, we encourage you to read the privacy notice of every website you visit.
14. Changes to this Privacy Policy
We keep this Privacy Policy under regular review. Any changes will be posted on this page with an updated “last updated” date and, where the changes are material, we will take reasonable steps to bring them to your attention, including by notice on the Website or by email. Historic versions are available on request.
Website Terms & Conditions
Last updated: [●] 2026 | Version: 2.0
1. Who we are and what these terms cover
These terms and conditions (“Terms”) govern your use of www.fairline.com and its sub-domains, unless expressly excluded by their own terms (the “Website”). The Website is owned and operated by Fairline Holdco Limited, a company registered in England and Wales under company number 16339730 with its registered office at Nene Valley Business Park, Oundle, Peterborough, Northamptonshire, PE8 4HN (“Fairline”, “we”, “us”, “our”). You can contact us at [email protected].
In these Terms, “you” means any person who accesses or uses the Website, other than a person employed or engaged by Fairline and acting in the course of that employment or engagement.
2. Acceptance of these Terms
By using the Website you confirm that you accept these Terms and agree to comply with them. If you do not agree to these Terms, you must not use the Website. You must be at least 18 years of age to use the Website; by using it you represent that you are.
You are responsible for ensuring that anyone who accesses the Website through your internet connection is aware of these Terms and complies with them.
3. Other terms that apply to you
These Terms refer to the following additional terms, which also apply to your use of the Website:
- our Privacy Policy (https://fairline.com/privacy-policy/), which explains how we use your personal information; and
- our Cookie Policy (https://fairline.com/cookie-policy/), which explains the cookies and similar technologies used on the Website.
4. Changes to these Terms and to the Website
We may amend these Terms from time to time. The version published on the Website at the time of your use applies, so please check this page each time you use the Website. We may also update, change or remove content on the Website at any time, and we may suspend, withdraw or restrict the availability of all or part of the Website for business or operational reasons without notice. We do not guarantee that the Website, or any content on it, will always be available or uninterrupted.
5. Product information — no offer
The content of the Website is provided for general information only and does not constitute advice, a contractual offer, or a representation intended to be relied upon. In particular:
- specifications, dimensions, weights, performance data, fuel consumption figures, layouts and options shown for any yacht or other Product are indicative only, may relate to optional equipment, may vary by market and specification, and are subject to change without notice;
- imagery and renderings may show optional extras, market-specific configurations or pre-production models;
- any prices shown are indicative guide prices only, exclusive of taxes, duties, delivery and options unless expressly stated, and do not constitute an offer to sell; and
- the availability of models, options and specifications differs between territories.
Nothing on the Website constitutes an offer capable of acceptance. Any purchase of a Product is made under a separate written contract — normally with an authorised Fairline dealer — and the terms of that contract alone govern the sale. You should confirm current specifications, pricing and availability with us or an authorised dealer before making any decision.
6. Intellectual property rights and permitted use
We are the owner or licensee of all intellectual property rights in the Website and in the material published on it, including all text, graphics, photographs, renderings, video, audio, logos, trade marks, designs, data compilations, page layout, underlying code and software (“Content”). All such rights are reserved. The Fairline name, the Fairline logo and our model names and marks (including Targa, Squadron and F//LINE) are trade marks of Fairline or its licensors, and nothing on the Website grants, by implication, estoppel or otherwise, any licence or right to use any trade mark, logo or service mark displayed on it without the owner’s prior written permission.
You may view the Content on screen, and may print or download one copy of pages for your own personal, non-commercial use, provided you do not modify the materials, you retain all copyright and proprietary notices, and you do not use any illustrations, photographs, video or audio separately from the accompanying text. You must not otherwise reproduce, modify, copy, distribute, republish, scrape, frame, create derivative works from, or use for any commercial purpose any Content without our prior written permission. If you print, copy, download or use any part of the Website in breach of these Terms, your right to use the Website ceases immediately and you must, at our option, return or destroy any copies of the materials you have made.
7. Acceptable use
You may use the Website only for lawful purposes. You must not use the Website:
- in any way that breaches any applicable law, regulation or governmental order, or that is fraudulent, harmful, abusive, harassing, defamatory, obscene or otherwise objectionable;
- in any way that causes, or may cause, damage to the Website or impairment of its availability or accessibility, or that interferes with any other person’s use or enjoyment of it;
- to make, transmit or store electronic copies of Content protected by copyright without the owner’s permission;
- to transmit, or procure the sending of, unsolicited or unauthorised advertising or promotional material;
- to access without authority, interfere with, damage or disrupt any part of the Website, any equipment or network on which it is stored, or any software used in its provision; or
- to copy, monitor, extract or collect data from the Website by automated means (including scraping, data mining, robots or similar tools), including for the purpose of training machine-learning or artificial-intelligence models, without our prior written consent.
8. Information you submit to us
Where you submit information to us through the Website (for example via the Contact Us form or a brochure request), you warrant that the information is true, accurate and not misleading, and that you are entitled to submit it. Personal information you submit will be handled in accordance with our Privacy Policy.
Any other material you send us — including ideas, suggestions or feedback about our Products — is submitted on a non-confidential basis, and you grant us a non-exclusive, perpetual, irrevocable, royalty-free, worldwide licence to use, reproduce and adapt that material for any purpose connected with our business. We are not obliged to review, use or return unsolicited submissions.
9. Viruses and security
We use reasonable endeavours to keep the Website secure and free from viruses and other malware, but we do not guarantee that it is, and you are responsible for your own security. You should use appropriate virus-protection software and are responsible for configuring your information technology, computer programmes and platform to access the Website.
You must not misuse the Website by knowingly introducing viruses, trojans, worms, logic bombs or other material that is malicious or technologically harmful. You must not attempt to gain unauthorised access to the Website, the server on which it is stored, or any server, computer or database connected to it, and you must not attack the Website via a denial-of-service or distributed denial-of-service attack. Breach of this provision may be a criminal offence under the Computer Misuse Act 1990; we will report any such breach to the relevant law-enforcement authorities and co-operate with them, including by disclosing your identity, and your right to use the Website will cease immediately.
10. Linking to the Website
You may link to any page of the Website, provided you do so in a way that is fair and legal, does not damage or take advantage of our reputation, and does not suggest any form of association, approval or endorsement on our part where none exists. You must not frame the Website on any other site, present our Content as your own, or establish a link from any website that you do not own or control or that contains content contrary to section 7. We may withdraw linking permission at any time without notice. If you wish to link to or use any Content otherwise than as set out above, contact [email protected].
11. Third-party links; dealers are not our agents
The Website may contain links to third-party sites and resources. These links are provided for your information only; unless expressly stated, such sites are not under our control, their inclusion does not imply endorsement by us, and we have no responsibility for their content or for any loss or damage that may arise from your use of them.
Our dealers, distributors and stockists are independently owned and operated businesses trading for their own account. They are not our agents and have no authority to make any representation, commitment or agreement on our behalf, in any form or by any means. Any contract you enter into with a dealer is between you and that dealer alone.
12. Disclaimers
The Website and any online facilities, tools, services or information made available through it are provided “as is” and on an “as available” basis. To the maximum extent permitted by law, we give no warranty or representation, express or implied, that the Website will be free of defects or faults, that content is accurate, complete or up to date, or as to fitness for a particular purpose, compatibility or satisfactory quality, and we are under no obligation to update information on the Website. Nothing in this section limits the mandatory rights of consumers under applicable law, or affects section 13.
13. Limitation of liability
Nothing in these Terms excludes or limits our or your liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be excluded or limited by law.
If you are a business user: we exclude all implied conditions, warranties, representations and other terms that may apply to the Website or any content on it. We will not be liable to you for any loss or damage, whether in contract, tort (including negligence), breach of statutory duty or otherwise, even if foreseeable, arising under or in connection with your use of (or inability to use) the Website, or your use of or reliance on any content on it, and in particular we will not be liable for loss of profits, sales, business or revenue; business interruption; loss of anticipated savings; loss of business opportunity, goodwill or reputation; or any indirect or consequential loss or damage. Our total aggregate liability to a business user arising out of or in connection with the Website shall in any event not exceed £1,000.
If you are a consumer user: the Website is provided for domestic and private use only. You agree not to use it for any commercial or business purposes, and we have no liability to you for any loss of profit, loss of business, business interruption or loss of business opportunity. We are not responsible for loss or damage that is not foreseeable, and nothing in these Terms affects your statutory rights.
We will not be liable for any failure to perform, or delay in performing, our obligations caused by events beyond our reasonable control.
14. Indemnity (business users only)
If you are a business user, you agree to indemnify us and keep us indemnified against all liabilities, costs, expenses, damages and losses (including reasonable legal costs) suffered or incurred by us arising out of or in connection with your breach of these Terms or your unlawful use of the Website.
15. Suspension and termination
We may suspend or terminate your right to use the Website immediately and without notice if, in our reasonable opinion, you have breached these Terms. Breach may also result in us taking legal action against you and/or disclosing information to law-enforcement authorities as we reasonably consider necessary. Sections which by their nature should survive termination (including sections 6, 8, 12, 13, 14, 16 and 17) shall survive.
16. General
- If any provision of these Terms is found by a court or competent authority to be invalid, unlawful or unenforceable, that provision shall be deemed modified to the minimum extent necessary or, if that is not possible, deleted, and the validity and enforceability of the remaining provisions shall not be affected.
- No waiver. No failure or delay by us in exercising any right or remedy under these Terms shall constitute a waiver of that or any other right or remedy.
- We may transfer our rights and obligations under these Terms to another organisation. You may not transfer your rights or obligations under these Terms to anyone else.
- Third-party rights. These Terms do not give rise to any rights under the Contracts (Rights of Third Parties) Act 1999 to enforce any term of these Terms.
- Entire agreement. These Terms, together with the documents referred to in them, constitute the entire agreement between you and us regarding your use of the Website.
17. Governing law and jurisdiction
If you are a business user: these Terms, their subject matter and formation (and any non-contractual disputes or claims) are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.
If you are a consumer: these Terms, their subject matter and formation are governed by the law of England and Wales, but you will benefit from any mandatory protections of the law of the country in which you are resident, and nothing in these Terms affects your rights to rely on those protections. If you are resident in Scotland you may bring proceedings in Scotland or in England and Wales; if you are resident in Northern Ireland you may bring proceedings in Northern Ireland or in England and Wales; and if you are resident in the European Economic Area you may bring proceedings in your country of residence.

